Nahar, Sabrin; Meero, Abdelrhman; Rahman, Abdul Aziz Abdul; Hasan, K.B.M. Rajibul; Islam, K.M. Anwarul; Zayed, Nurul Mohammad; Alam, Md. Faisal-E-
(Scopus, 2021)
This study mainly focuses on the marketing strategies and investigates how it relates with the competitive advantage in the banking sectors. The researchers evaluate the existing marketing strategies of HSBC bank by using ...