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Marketing and Sales Activities of an Uprising Real Estate Company in Bangladesh

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dc.contributor.author Islam, Md. Arafat
dc.date.accessioned 2024-03-12T03:12:20Z
dc.date.available 2024-03-12T03:12:20Z
dc.date.issued 2023-12-07
dc.identifier.uri http://dspace.daffodilvarsity.edu.bd:8080/handle/123456789/11660
dc.description.abstract In this report, I would like to emphasize that real estate encompasses both tangible and intangible assets. Tangible assets in real estate include land, buildings, and vehicles, while intangible assets encompass various forms of documentation, such as contractual agreements. ASSK Developers Ltd. stands as an environmentally conscious response to the rapid urbanization in Bangladesh. As a requirement of the BRE program, I completed a three-month internship at ASSK Developers Ltd. within the marketing department, with my primary goal being to gain insights into the organization's marketing activities. The purpose of this internship report is to analyze the current marketing situation within the organization, encompassing its objectives, mission, vision, and departments. This internship report offers an in-depth analysis of ASSK Developers Ltd.'s marketing activities, including the selection of a target market, product offering, pricing strategies, and policies for target customers. It contains comprehensive information about the overall marketing efforts of ASSK Developers Ltd. The concluding section of the report provides important findings related to ASSK Developers Ltd, along with suggestions from my own perspective. Ultimately, this report serves to elucidate the marketing endeavors of ASSK Developers Limited. en_US
dc.language.iso en_US en_US
dc.publisher Daffodil International University en_US
dc.subject Real estate developers en_US
dc.subject Housing developers en_US
dc.subject Real estate company en_US
dc.title Marketing and Sales Activities of an Uprising Real Estate Company in Bangladesh en_US
dc.title.alternative A Case Study of ASSK Developers Ltd. en_US
dc.type Other en_US


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