A New Approach from Public Behavioral Attitudes and Perceptions Towards Microplastics: Influencing Factors, and Policy Proposals

Abstract

This research paper addresses the urgent environmental concern of microplastic (MP) emissions, focusing on the behavioral attitudes and perceptions of the general populace in Shyamnagar Upazila, Bangladesh. Against the backdrop of escalating MP pollution globally, this study investigates the level of awareness and the factors influencing public engagement in mitigating MP prevalence. Leveraging survey data from 350 respondents, the ordered logistic regression (OLR) and boosted regression tree (BRT) models are employed for comprehensive data analysis. The findings expose a concerning lack of awareness about MPs, as only 12% of respondents possessed prior knowledge, and a notable 63% remained uninformed about MP pollution. The OLR model reveals a positive correlation between heightened awareness of MPs and an increased willingness to take action. Gender differences become evident, with women exhibiting greater willingness than men to mitigate MP emissions, and environmental practitioners displaying heightened motivation. The BRT model underscores construction materials and industrial pollution as the primary influential factors amplifying MP pollution. These insights not only illuminate the existing scenario but also provide a basis for fostering favorable behavioral attitudes and perceptions to mitigate the prevalence of MPs within the coastal milieu.