An Internship Report On Customer Service Strategies at Pubali Bank PLC

Abstract

This report analyzes some of the strategies, which Pubali Bank could use to enhance its customer service in order to enhance its customer satisfaction and retention. It studies various ways of delivering services — including digital banking and face-to-face meetings — to see what differentiates the responses from clients. It also underscores the importance of staff training and customer feedback as means to improve general experiences. Its primary goal is to enable Pubali Bank to provide a high-level of consistent service to all customers. Furthermore, tasks and duties performed during my internship at Pubali bank are included in this report. It also provides an introduction to the organizational structure, operational policies and general banking of the bank in order to have a clear idea about overall operating procedure.