Internship Report on Transforming Business Development Process through Information Systems: A Practical Approach at Classiraw

Abstract

Summary The internship report that follows is a description of the work carried out during a 6 months traineeship at ClassiRaw, Company specialized in sourcing and exporting selling high quality leather goods and accessories. Placed at Business Development & Sales, where he concentrated on client data management and lead generation sales support such as market research and assisting with team coordination. The intern spent the summer doing nothing / but build and update client histories; two little selling activities lead lists going on calls or visiting customers with sales people call and prospect research comp/market etc. These functions acted as a vehicle to gain hands-on experience in business-critical development skills and develop soft skills (like articulating effectively, working in teams, critical thinking, time management as well as comfort working with Microsoft excel & online tools. It also shed light on the operational challenges at the company. Some of the major challenges that are being identified include inefficiency in manual data entry, lack of automation for lead generation process, absence of communication flow between teams process gaps, inconsistent follow-up process and not having standardized reporting systems. Solving these problems with CRM software, more sophisticated workflows and automation can make the difference between a company that’s productive and efficient from one that isn’t. Overall, the internship at ClassiRaw did an excellent job of making concepts clear from bookish knowledge to practical. It improved the intern’s understanding in developing business, sales activity and market lead decision making. What you have learned from this experiment not only contributes to your independent thinking but may also contain some valuable advice and tips for ClassiRaw to upgrade its work and enter a new period of exploration.