Abstract:
The topic of this study is “Analysis of the Marketing Strategies of Market Access
Providers Ltd (MAPL)”. I observed the MAPL activities. MAPL is the most influential
and pioneer in marketing and promotion agency business not only in Bangladesh
but also all over the world.
MAPL head office is in the Gulshan-1, Dhaka and its branch office are in the Bogura
and Chittagong.
MAPL started its journey in 1999 to provide marketing promotion and business
solution to the others manufacturer company. MAPL always try to provide their
best services to its clients.
The internship program has been completed in Marketing Mix of MAPL. Here are
the marketing strategies of MAPL is also discussed. Marketing strategies of MAPL
is very influential and for this it has placed an extra ordinary place in Bangladesh.
The marketing strategy is also related to ensure the manufacturer company’s
business promotions.
