Abstract:
The study delves to identify the route
choice behavior between two alternative routes for a set
of origin and destination point in Dhaka city. The Route
1 is Uttara to Motijheel through Rampura and the
Route 2 is Uttara to Motijheel through Mohakhali.
Perceived travel time, congestion level, trip purpose and
familiarity of route are considered as important
attributes for the route choice. A Support Vector
Machine (SVM) approach is adopted to model the route
choice behavior. The proposed model shows 88%
accuracy in testing and precision of choosing Route 1
and Route 2 are 89% and 87% respectively. In total,
47.62% and 52.38% traffic are assigned in Route 1 and
Route 2 respectively. Also found that, perceived travel
time and familiarity of route are the most important
attributes while making route choice decision.
