Abstract:
Good representation of a product for selling is very significant for growth in business. And
showing the product on a website for convincing a consumer to buy is very challenging in
this modern era of online-based marketplaces. In the earlier day’s web-developers would
use product images or promotional videos in websites for digital marketing. They still do
this now. But time and technology are changing rapidly and people want to interact with a
product before they buy it. Let’s say, before buying a furniture if we could measure the
dimensions through putting the furniture in the room space virtually to check whether it
fits or not, it would be a very smart use of technology. Now, it is really possible through
only a smartphone and AR Technology. So, in that sense, we can make website-compatible
3D models and apply AR technology on them. My aim is to test a complete and proper
pipeline for AR-compatible 3D model production.
There are several steps to create a website-compatible 3D model. Models can be made
using Autodesk Maya, textured using Substance Painter, website-compatible GLB/ GLTF
file format creation using Blender 3D. Compress and publish using online GLB packer;
like (http://viewer.seekxr.com/) and (https://glb-packer.glitch.me/). We can use Marmoset
Toolbag software for video renders of the products.