Abstract:
As part of my MBA program, I have completed my three months internship program from a wellknown
garments named “SIKDAR Apparel Hosiery Ltd”. During my internship period in sikdar
apparel hosiery ltd”, I have gained valuable knowledge and experience in the field of
Merchandising”.
So based on my learning and experience from the organization I have completed my internship
report on the “Challenges of merchandising in Sikdar Apparel Hosirey Ltd”. In this paper I have
tried to focus and analyze the core merchandising and what kind of value added services they are
providing to their employees.
In the report I have discussed what kind of challenging activities I have done describes in details.
The services include CV screening, Data entry, Job posting, Assist in interviews, Help candidate
in the time of joining etc. In CV screening I have basically discussed about the Executive Search
of candidates from BD jobs or other relevant sources.
In recommendations how the buying can improve and also give some suggestions. In this report
the problems, scope, limitations and various analyses are also done. In this report I have also tried
to analyze the benefits of these services as well as my learning from the organization. From my
personal view the learning aspect was fruitful and the experience there will help me in the future.
I have learnt many aspects of Merchandising, working with different sections of the company.
Mainly working with challenging Merchandising activities of the buying was a great learning
opportunity.
