The Imported Massage Chair and Rebranding

dc.contributor.author	Trisha, Anika Rahman
dc.date.accessioned	2020-11-04T05:17:43Z
dc.date.available	2020-11-04T05:17:43Z
dc.date.issued	2019-12-18
dc.identifier.uri	http://dspace.daffodilvarsity.edu.bd:8080/handle/123456789/4909
dc.description.abstract	We are Luxeri (luxeri.co) importing premium body massage chair and rebranding under our brand name to conduct b2b sales and also we are developing our website to sell to the end-users and we are soon partnering with other startup company named Let's Furnish to list our massage chair on their platform to rent out and conduct sales. Our product is premium but cheaper than most other sellers in the market. We have took an advantage of rebranding which is our strategy for establishing trust in the market. We are offering the massage chair at a wholesale price of BDT 1,20,000 and a retail price of BDT 1,50,000 to both dealers and customers.	en_US
dc.language.iso	en_US	en_US
dc.publisher	Daffodil International University	en_US
dc.relation.ispartofseries	;P15160
dc.subject	Product Demonstrations	en_US
dc.subject	Online Marketing	en_US
dc.title	The Imported Massage Chair and Rebranding	en_US
dc.type	Other	en_US