Day of the week effect is an important calendar anomaly that has been observed in many stock markets in all over the world. Investors around the world are more concerned about the day which is best for trading because ...

This study on a comparative analysis of digital marketing activities of Evaly and Daraz has highlighted strategic comparative analysis of two online supermarket stores in Bangladesh. It has evaluated external characteristics ...

E-commerce, web platforms and the whole internet system has become the most responsive, demanding and fast growing sector of the world as we are living in a total digital-era. But in Bangladesh E-commerce sites are just ...

This study examines the key soft skills affecting employment decisions among the employers of Dhaka city. After examining 10 key soft skills, 4 soft skills such as good communication skills, problem-solving skills, working ...

Insurance, which is called unsought product in marketing, is defined as a co-operative device to spread the loss caused by a particular risk and life insurance is explained as the contract, whereby the insurer in ...

Newspaper has become a part of any modern society. This is one of the most important consumer products of our daily life. Like all other consumer goods newspaper industry requires some special marketing efforts. The main ...

Abstract: Bangladesh is one of the most densely populated countries in the world. The desired and right medical services for people are very important for any healthy nation. Many private hospitals as well as public ...