Abstract:
The Garments, Apparel, and Knitwear Industry contributes more than 84 percent of
Bangladesh's export revenues. The goal of this thesis is to give a comprehensive review of
garment merchandising, as well as a resource and guidance for further research. The chapters
are designed for clothes merchandising experts who need thorough easing knowledge, as well
as those who seek an overview or specialized information in a certain area. The book will cover
all aspects of garment merchandising, including the initial concept of garment marketing,
garment merchandising, merchandiser qualification, merchandising procedure, chronological
process of merchandising, important document for a merchandiser, costing and consumption,
garment dry process, garment washing, inspection, and basic knowledge for a merchandiser.
This thesis paper includes the most up-to-date technological knowledge on industry practice
and standards. The inclusion of tables will make it much easier for the reader to comprehend.
In current economy, merchandising is quite important. The living standard and prosperity of a
nation are directly proportional to the rise in its foreign money, and it is entirely dependent on
a merchandiser who not only acts as a liaison with buyers but also works directly in the
manufacturing sector. We participated with two merchandising teams and followed the process
until the shipping was completed.
