Abstract:
It is a great pleasure for me that I have completed a report on "An Analysis of Marketing Activities
of Bengal Islami Life Insurance Limited: A Case Study on Bengal Islami Life Insurance Company
Ltd". My internship report contains all the information about my work experience with Bengal
Islami Life Insurance Company, which was established in 2013. I Shall try to discuss and include
an introduction, history, objective, status, mission Marketing analysis etc. Bengal Islami Life
Insurance Company Ltd. has been playing an important role in the economic development of the
country. Since the beginning, Bengal Islami Life Insurance Ltd. set an outstanding standard to gain
popularity among all classes of people. Bengal Islami Life started micro life insurance-cumsavings products basically went to the poor people. Day by day the company is gaining much
popularity among the customers as it always tries to maintain good relations with its customers.
At the beginning of this report in chapter 1, I tried to give an introduction of Insurance
companies in Bangladesh, the background, objective, scope, methodology of this study.
Introduction of Bengal Life Insurance Limited. Aims and Objectives the Vision & mission of
Bengal Life Insurance Limited, and Product Description.
In chapter 2, I tried to give some brief information about the experience of Bengal Islami Life
Insurance Limited. Also added the function of the department And I also described my sample of
working activities.
In chapter 3, I tried to findings some positive & negative things and I also recommended some
bullet points for Bengal Islami Life Insurance Company Limited. And lastly, the report is closed
by conclusion and added reference some books and report. Which won't actually help me to end
the report.
