An Evaluation of Customer Perception Towards the Services of Daraz Bangladesh Ltd.

Abstract

Daraz Bangladesh is the colonist of-commerce assiduity in Bangladesh who has brought a new period in the shopping trend. It has opened so numerous openings for business along with new trend for the guests. As my master paper focuses on client perception of online business of Daraz Enterprise. I've tried to being some data regarding the content operation system, how it works and also tried to find the client satisfaction. First I described the origin of the report; I then followed the general description of the company, the evaluation of the survey and the interpretation of the data, the identification of problems in connection with customer perception and online shopping, the conclusion or recommendation based on the problems. There I tried to place STP Analysis, Macro and Micro Analysis, Feasibility Analysis, Key Market Participant, Competitive Analysis, Website Analysis and Daraz Bangladesh Benefits. It is a growing business, thus there's many sectors to figure on to form the web purchase expertise better. To form a service better, issues required to be identified. With the concept of knowing the problematic areas of daraz.com Asian nation during which Daraz should work on, this paper had been written. To induce an improved insight of the industry so effective recommendation is provided to the company. Throughout the report i attempted to search out what styles of service customers predict from Daraz Bangladesh, their current service condition, market analysis, wherever they must perform better and so on. It’s currently very essential to anticipate and forecast the requirements and demands of the buyer and fulfill them consequently to extend the market growth and market share as well.