Sales and Merketing Strategies of Dhaka Resort

Abstract

The Sales and marketing department plays an important function in the Resort. In the Hospitality industry, sales and marketing department has been regarded as the nerve center of the establishment. Sales and marketing provides Digital marketing website resort all packages, Rates Discount, location and all services. Guest first Contact sales and marketing department and provides efficient information regarding different services such as room availability, rates discounts, food plans and other facilities to the guest. Therefore, in the hospitality sales & marketing operation has great value and honor. It was great experience working at Dhaka Resort Six months. During the period learned a lot of practical things which are mention in the report. Besides also explained all the major issues of online reservation, guest communication and other department different reports and like wish, present a SWOT analysis on Dhaka Resort.