Abstract:
I have worked under the Sales & Distribution Department for past four years. My internship program is an educational requirement of MBA Program under an assigned faculty of Business, Daffodil International University, which is a professional degree. MBA students have to do an internship program as a applied orientation to the workplace where he/she can integrate the traditional hypothetical knowledge with practical work experience. I have completed my MBA from Daffodil International University with major in Finance.
1.2 Background of the Study
The primary aim to clearly understand the Sales & Distribution process and its impact of DTH Industry. Another reason to complete last Six-credit of MBA Program.
This study also helps to know the strength, weakness & mechanism of Distribution and Sales process and help to take decisions to improve any Distribution operation.
Finally, when I shall submit this report to university, any new students can get proper data about the procedure and can be benefited.
Sales and Distribution management is one of the vital activities that any DTH/FMCG should handle in an efficient way. Distribution is the way through which the final goods reach to the ultimate consumers.
Broad objective of this research work paper is to identify and evaluate the Sales & Distribution Process of Akash DTH (Beximco Communications Limited).
The Specific objectives of the internship report is:
➢ To Describe the Sales & Distribution activities of Akash DTH.
➢ To know about the company profile.
➢ To find out the problems and the probable solutions of the distribution management process of Akash DTH.
