Abstract:
Our main concern is to find out the customer satisfaction of ATM card holder. So that our title of our report is An Evaluation of Customer Satisfaction with ATM Services of Trust Bank Limited. This report is a descriptive research which is based on both qualitative and quantitative data. Exactly 50 participants have completed structured questioner and interviews. According the research problem research methodology was selected and after analyzing the data it is found that the customer are not dissatisfied with TRUST Bank although there is a number of objection among them. To increase the customer satisfaction TBL can take a number of initiatives like – taking initiative to eliminate wrong information about TBL ATM card, broadening internet banking and online shopping and most importantly increase the number of ATM booth. This internship report will give a narrow idea about the customer satisfaction of TBL along with my experience and a little introduction of TRUST Bank. Besides this report make some recommendation to improve customers satisfaction. In a nutshell we can say trust bank should emphasize on customers satisfaction much more to maintain a smoother customer relation.
