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Influence of cognitive style on mobile payment system adoption: An extended technology acceptance model

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dc.contributor.author Hossain, Rifat
dc.contributor.author Mahmud, Imran
dc.date.accessioned 2018-09-24T04:36:50Z
dc.date.accessioned 2019-05-27T09:59:27Z
dc.date.available 2018-09-24T04:36:50Z
dc.date.available 2019-05-27T09:59:27Z
dc.date.issued 2016-05-30
dc.identifier.uri http://hdl.handle.net/20.500.11948/3292
dc.description.abstract The aim of this study is to investigate the factors that affect consumer mobile payment system adoption in the context of Bangladesh. To do so, we integrated technology acceptance model and cognitive style theory. We surveyed 75 students who recently became aware of college admission through the mobile payment system using survey questionnaire. The result indicates that cognitive style was not found significantly related to perceived usefulness, but significantly related to perceived ease of use, overall within the TAM model apart from the relation between perceived ease of use and attitude towards usage, the rest relationships were significant. Full Text Link: http://doi.org/10.1109/ICCCI.2016.7479973 en_US
dc.language.iso en en_US
dc.publisher IEEE Xplore en_US
dc.subject Mobile communication en_US
dc.subject Computers en_US
dc.subject Mathematical model en_US
dc.subject Computational modeling en_US
dc.subject Informatics en_US
dc.subject Context en_US
dc.subject Banking en_US
dc.title Influence of cognitive style on mobile payment system adoption: An extended technology acceptance model en_US
dc.type Article en_US


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